February 9, 2006

Digital Marketing Best Practices

"Producing consistent, predictable results at the push of a button is the dream of every marketer, but can only be accomplished by following some simple rules." - from an E-Commerce Times article called "Email Marketing Best Practices."

I'm helping one of my clients implement such a digital business development program. To be more specific it's an initiative that connect two new software applications with their markets. One application is in Supply Chain and the other is a Rapid Code Generator.

Originally I set out to share what I learned from the project here in this space. Then, I found the E-Commerce Times and decided to link to it instead.

Click
here to read the E-Commerce Times piece.

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